With virtual trade shows in high demand because of their increasing popularity, it’s important to figure out how to actually get people to visit your virtual trade show booth. The first thing to understand is why virtual trade shows are so crucial in the trade show world – and that is because of the numerous benefits that come along with hosting a virtual event. Some of these benefits include, but are not limited to, an extended reach, better brand visibility (using sponsorships, etc.), reduced costs, and protecting your investment. Sounds pretty great, right? Well, it’s time to take advantage of these benefits and learn how to get more customers to visit your virtual booth.

What’s all this big hype over virtual trade shows?

Here we are in Sydney in week 13 of lockdown, with at least 3 weeks to go before restrictions begin to ease. I am not going to lie it has been a bit of a roller coaster for everyone.

Virtual events have many benefits – the main one being that you can still hold your shows even in these precarious times. See how we can help you reach more customers, grow your revenue, and protect your business.

Here's 3 tips on how to grow your return on investment with a virtual trade show:

If, like us, physical trade shows play a big role in your business, the last year certainly threw us a curve ball. Face to face events were no longer on the table. The future became now, with virtual events the immediate solution.  

Here's a few tips about how you can grow your customer base with a virtual trade show: